adidas is a global sportswear brand founded in Germany in 1949 by Adolf Dassler. Recognized as one of the world’s leading athletic apparel companies, adidas is known for its performance-driven innovation, iconic design, and strong presence across sports, fashion, and lifestyle culture. The brand offers footwear, apparel, and accessories designed for performance in disciplines such as football, running, training, and basketball, while also extending into lifestyle fashion through its Originals line. Its signature three-stripe identity has become one of the most recognizable symbols in global sportswear. Today, adidas continues to blend sport, innovation, and culture, collaborating with athletes, designers, and artists to create products that merge functionality with modern style and global streetwear influence.
