BITE Studios

Founded in Stockholm in 2016 by William Lundin and Elliott Atkinson, BITE Studios — short for By Independent Thinkers Everywhere — approaches fashion through a distinctly modern, conscious lens. The Swedish label emerged with a focus on creating refined wardrobe staples while questioning the conventional pace and excess of the fashion industry. Its philosophy centres on responsible production, carefully considered materials and a design language that favours longevity over seasonal novelty. Clean tailoring, fluid silhouettes and understated palettes define the BITE Studios aesthetic, giving each collection a quiet confidence that feels distinctly Scandinavian. Organic and recycled materials are carefully incorporated into pieces designed to become lasting wardrobe foundations, while subtle construction details add depth without unnecessary embellishment. For Monarch Avenue, BITE Studios represents intelligent modern luxury — minimalist in expression, thoughtful in purpose and uncompromising in design.