Comme Des Garçons Play

Launched in 2002 as a more accessible expression of the Comme des Garçons universe, PLAY distils the house’s experimental spirit into an instantly recognisable everyday wardrobe. Created under the direction of Rei Kawakubo, the line is defined by its playful irreverence and a refusal to take conventional fashion codes too seriously. The signature heart motif, designed by Polish artist Filip Pagowski, gives the collection its unmistakable identity. Graphic T-shirts, knitwear, sweatshirts and understated staples are enlivened with the emblem, while clean silhouettes and a restrained palette allow the graphic language to take centre stage. The result is casual dressing with a distinctly cult sensibility. Discover Comme des Garçons PLAY at Monarch Avenue, where Japanese creativity meets playful design, graphic iconography and effortless everyday style.